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The purpose of a business case is to provide justification for the project. A well-developed business case outlines the rationale behind initiating a project, presenting necessary information such as the benefits, costs, risks, and alignment with strategic objectives. It serves as a foundational document that decision-makers use to evaluate whether the project should proceed. By articulating the expected value and benefits of the project compared to its costs and risks, the business case helps stakeholders make informed decisions regarding the allocation of resources.

Other aspects, such as analyzing project risks, outlining the budget, or determining team roles, are important elements of project management but serve different functions. While these may be components included in the project planning phase, the core purpose of the business case remains centered on providing a compelling justification for why the project is worth undertaking in the first place.